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KEY FACTS & STATISTICS

Why advertise?

Scotch Whisky focuses exclusively on Scotch whisky brands, distilleries and their visitor centres and includes dedicated content on this most exciting of markets. It will satisfy the intense interest of those consumers who love Scotch, whether aficionados or new to the category, while also being the go-to title for the trade who import or retail Scotch whisky. Our combination of editorial excellence and experience, along with targeted audience, give advertisers the opportunity to build significantly on their brand awareness at all levels and across the globe.


Key Facts

  • Published: 10 June 2022
  • Readership of 55,000
  • News trade distribution through W.H. Smith, supermarkets and all good independents in the UK and Europe and Barnes & Noble in the US
  • Additional distribution of 5,000 copies to Scotch whisky distillers, their visitor centres and specialist retail outlets
  • Global distribution: 40% UK & Europe; 52% US & Canada; 8% ROW

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